The Martha Stewart Story: How I Became a Household Name
By Martha Stewart
Martha shares how she turned her passion for all aspects of everyday living -- cooking, gardening, entertaining, decorating, collecting, and crafting -- into a thriving business empire that has made her a household name around the world.
When I'm asked how and when I knew I would build a very strong and influential brand, I always say that it just “happened.” It happened, but not without years of hard work and dedication, not without constant retooling of my peculiar and intense self-education in all things that pique my curiosity, and not without complete immersion in the idea of home and the vast subject of what I call “living.”
Having a formal education was extremely important when I was starting out. Even if one had no specific career path, a colleg...